Channel Letters That Demand Attention
From design to installation, we create channel letters that give your storefront a professional, high-impact look.
At Iconic Signs & Graphics, we design, fabricate, and install channel letters that make your business stand out day and night. From restaurants and retail shops to corporate offices and shopping centers, channel letters are one of the most popular and effective signage options. Our custom solutions combine bold design, energy-efficient LED lighting, and professional installation to give your brand a powerful presence on any street.
Elevate Your Visibility
Channel letters provide maximum visibility with bright, eye-catching illumination that attracts customers even from a distance.
- Lighted letters shine day and night to keep your brand always visible
- Individually built letters create a premium and professional appearance
- LED technology offers vibrant colors with low energy use
- Perfect for high-traffic areas where visibility is critical
Built for Long-Term Durability
Channel letters are engineered with strong materials designed to last for years.
- Aluminum and acrylic construction withstands New England weather
- LED modules deliver consistent lighting with minimal maintenance
- Resistant to fading, cracking, and warping
- Reliable signage investment that works year-round
Custom to Your Business
Every set of channel letters is designed to reflect your brand identity.
- Choose fonts, sizes, and finishes that match your style
- Options include front lit, back lit, and halo lit letters
- Full range of colors and lighting effects available
- Designed, fabricated, and installed by one team under one roof
Cost-Effective Marketing
Channel letters combine one-time installation with long-term visibility.
- Provides 24/7 advertising without ongoing ad spend
- Energy-efficient LED lighting reduces utility costs
- Adds value to your storefront by reinforcing brand recognition
- Proven return on investment for businesses of all sizes
We begin with a free consultation to discuss your location, goals, and branding. Our team explores the best channel letter styles for your business needs.
Our designers create detailed digital layouts so you can see exactly how your letters will look. We refine the design with you until every detail is perfect.
Using premium aluminum, acrylic, and LED modules, we produce durable channel letters built to last. Every piece is crafted with precision in our shop.
Our trained installers handle the entire process from mounting to wiring. We ensure proper alignment, secure installation, and a final quality check for flawless results.
How long do channel letters last
High quality channel letters typically last eight to ten years. With proper maintenance, the aluminum structure and acrylic faces can remain in excellent condition. LED lighting inside the letters often lasts up to 50,000 hours, keeping your sign bright while saving energy.
Do I need a permit for channel letters
Yes, most towns and cities in Southern Massachusetts require a sign permit for illuminated channel letters. This ensures your sign meets safety codes and local zoning rules. Our team assists with the entire permitting process, from drawings to final inspection, so you can focus on your business.
What are the main types of channel letters
The three most common styles are:
Front lit channel letters which shine light through the acrylic face for maximum brightness.
Halo lit channel letters which create a glow behind the letters for an elegant effect.
Combination lit letters which use both face and halo illumination for bold visibility.
Can channel letters be customized
Absolutely. Channel letters are completely customizable. You can choose from different fonts, sizes, finishes, and colors. Lighting options include white LEDs, colored LEDs, or even RGB systems that change colors. Every set is tailored to your brand identity.
How much do channel letters cost
Pricing depends on the number of letters, size, lighting type, and installation complexity. Most small storefront projects start around three thousand dollars. Large projects with specialty lighting or custom fabrication may run higher. We provide clear quotes after consultation so there are no surprises.
How long does installation take
The installation time varies with each project. A simple set of channel letters may take one day to install, while a larger sign may take two or more days. Electrical connections and final inspections can also add to the timeline.
What are channel letters made of
Channel letters are usually made from aluminum for the letter shell and acrylic for the face. Inside, LED modules provide bright, energy-efficient illumination. These materials are lightweight, weather resistant, and built for long-term durability.
Can channel letters save on energy costs
Yes. Modern channel letters use LED technology which is up to 80 percent more efficient than older neon systems. LEDs reduce electricity bills, run cooler, and last longer than traditional lighting.
Are channel letters good for all businesses
Channel letters are one of the most versatile sign types. They work well for retail shops, restaurants, office buildings, shopping centers, and medical facilities. Any business that needs high visibility at night benefits from illuminated letters.
Do you repair or service existing channel letters
Yes. We can replace burned out LEDs, repair wiring, or swap damaged faces. If you already have channel letters but want to update them with modern lighting or a new design, we can retrofit them to look and perform like new.
What colors and finishes are available
Channel letters can be finished in a wide range of colors and textures. Options include matte, gloss, brushed metal, or painted finishes. Acrylic faces can be clear, frosted, or colored to match your brand. Lighting can be customized for warm, cool, or vibrant tones.
How do channel letters compare to lightbox signs
Channel letters are individually lit letters, giving a modern, three-dimensional look. Lightbox signs use one large cabinet with printed graphics. Channel letters offer a higher-end, professional appearance, while light boxes are often more budget-friendly. Many businesses choose channel letters because they deliver stronger curb appeal.
Transform your storefront with illuminated channel letters designed for maximum visibility.